Christian Seifert first met Don Garber in Miami in 2007. The year was an important historical marker for the working legacy of both men, albeit in significantly different ways.
Two years earlier, Seifert was elevated to CEO of the DFL, the governing body of the top two tiers in German soccer: the Bundesliga and 2. Bundesliga. A former executive at MTV, Seifert brought a distinctly different and 21st century approach to the position. In 2000, as part of a broad effort to reorganize the German system following a string of disastrous performances from the national team, the DFL was formed to oversee the top two tiers as a sort of single conglomeration of individual shareholders. This is how Seifert saw the clubs, not necessarily as separate entities but as 36 individual parts of a single overarching business.
The only other nation to do it this way is France, and the German model quickly separated itself as the city on a hill. Among other benefits it allowed the second tier to benefit more heavily from TV revenue, the impressive rise of which in Germany has been badly overshadowed by the funny money being tossed around in England.